Deborah Johnston

Business Consultant | Coach & Niche Expert

Hello & Welcome!

You've landed on my NEW website!

With my full suite of services & offers, to help you have a thriving online service based Business.

I help Female Coaches, Consultants & Creatives, with an online service based business (OSBB), define thier Niche with full clarity, to take away the confusion of Niching!

So your Niche is crystal clear to your ideal audience and dream clients, by deciding on what problems you solve, and how you help them.

Once you get your Niche right, your Business will begin to flourish!

Your business needs to be 'niche specific', which is how I help you, in alot of niched detail with expert guidance from working with many 1:1 Clients over several years of Business Consulting, and a Degree in Business from Victoria University.

So while we wait for my NEW website to be completed and ready to Launch in 2025, which is super duper exciting...

Do you have questions about your Niche?

Are you feeling confused about what a Niche really is?

By the way, Niching is a completely seperate topic to:

your ideal client & client avatar.

Niching is actually about your target audience/market.

A Niche is a piece of the Market place.

Want to have a chat about how I can help you?

Book a FREE 30 Minute Niche Consultation -

LIVE in person with me via Zoom, so you can get crystal clear about how to be 'niche specific'!


Need clarity with your Niche & Mindset?

You can work with me two ways


Refine, Align & Design

Your Niche

Group Coaching Program

8 Weeks Online via Zoom

Are you a Coach, Consultant or Creative? Ever feel like you know your Online Service Based Business is ready for alot more success?

Or maybe your Business just isn't getting the success you know you want, but you don't know what the missing piece's are, and you dont know where to start when it comes to Niching down?

It's usually a Niching problem if you aren't attracting the type of Clients you want to work with.

I used to be that person too, in other words, what I was offering wasn't specific, its was simply 'too vague'!


Which is why I created the Refine, Align & Design Your Niche Program™ to help you solve the problem!

Click below for more:

Mindset Switch

Method

1:1 Mindset Switch

Session

90 minutes

Feel like you are going around in circles, with negative self beliefs or mindset blocks that are preventing you from achieving your goals in your Business and your Life?

The Mindset Switch Method will help you unravel those thoughts that keep you feeling stuck. Based on Neuro-Science and Mindset Techniques using Neuro Linguistic Programming (NLP).

The Mindset Switch Method is a gentle process that re-wires your neural pathways, by embedding new empowering beliefs, its gentle, safe and gets you on track, to success.

Click below for more:


Whats next?


Want some FREE Resources?

download a copy of my

Niche Navigator Playbook™

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kind words from my clients


My Blog

Business | Niching | Mindset

Deborah Johnston

Highly skilled and experienced Business Coach | Consultant | Niche Expert. I help Female Business Owners with an Online Service Based Business, to learn every aspect of Niching your Business for Business growth and success doing what you love and enjoy doing. To attract dream clients, who pay you for your expertise, that you love working with.

All content is protected by Copyright © & Trademark ™ Law 2025 All Rights Reserved

www.deborahjohnston.com.au


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